@CurlyNikki 3rd Anniversary Party sponsored by @MizaniUSA

Group shot of Curly Nikki and the Mizani crew

This past Thursday natural hair blogger Curly Nikki held her blogs three-year anniversary party at the Carlton Hotel in NYC. The venue was packed with naturals eager to chat, meet, and see some the of the new product line being offered by Mizani. For those in the natural hair community meetups are a pretty common occurrence and are lots of fun. For Mizani to tap into that is a good idea since their new line “True Textures”  is geared towards natural curls. This event was a good look at blogger relations, utilizing influencers,  and product placement. Of course attendees were given samples of the new line to take home and try. My only thing with the samples that often come in swagbags is the samples are too small. When giving samples to women with natural hair you have to realize we have alot of hair and a little .34oz  isn’t going to provide the best sample of your product and make us want to go out and but it. I think I better option would be to either increase the sample size for natural hair events, add more than one sample to the bags, or just provide coupons for the product so it could be purchased at a later date.

Note to my natural haired ladies: If you’ve never attended a natural hair event find one and go, its a fun time and great bonding.

@msklassychassy getting her hair done with mizani

The venue was filled with naturals

Mizani model getting her hair done

Mazani Product Line

Snapped a picture with Curly Nikki

Overall, it was a fun evening.  Two thumbs up to Curly Nikki and Mizani.

Happy Flying,

~Solo Dove~

About the Author

Sandra Florent is the entertainment and non-profit publicist behind Solo Dove Public Relations. Based in New Jersey Solo Dove Public Relations provides personalized publicity, public relations, consulting, and event planning services to clients in their area of expertise.  Twitter.com/solodovepr Tumblr: solodovepr.tumblr.com

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